Client Attraction Lab · Milestone 5, Lessons 1 to 3
Ads Doctor
Show me your numbers. I'll tell you what to fix, what to leave alone, and when to scale.
Where do your ads send people?
Your numbers are judged against the ranges for this funnel.
Screenshot (optional, up to 2)
Upload a screenshot of Ads Manager with these columns: amount spent, impressions, CPM, link clicks, link CTR, landing page views, results, cost per result, frequency. Add 3-second video plays and ThruPlays for video ads.
Tap to upload, drop, or paste a screenshot
JPEG or PNG
Your ad numbers (any of them, instead of or as well as a screenshot)
Fill in what you have. Anything you type wins over the screenshot.
Your real-world numbers (same dates)
What actually landed, not what Meta says. This is how we catch broken tracking and judge lead quality.
Your money numbers
Used to work out what you can afford to pay for a lead and still get a 3x return.
Launch check
Your last check before you hit publish. One item at a time: reply "done" when it's checked, or ask me anything.
This week
Two minutes every Monday. Save each week and you'll see which number is slipping before it costs you.
Your last 8 weeks
Small numbers show the change from the week before. Red cells are 30% or more worse than your average of the weeks before them.